When it comes to healthcare, life for your patients can change quickly as soon as they hear about their possible diagnosis and prognosis.
Helping them take care of the little things while they make big life decisions is what they may find the most helpful during these times. For them, it may be a friendly appointment reminder or a warm cup of tea and a blanket.
Timely communications also play a critical role in helping patients feel the support that they need. Text messaging allows you to connect with them instantly for things like:
Appointment and prescription reminders
Patient experience
One-time passwords, 2 factor authentication, and security
Test notifications
Promoting products and services
Business operations and staffing
Appointment and prescription reminders
Your patients may have a lot on their mind, so sending a friendly reminder for their next appointment or for refilling their prescriptions is a great way to extend your care.
Appointment Reminder
Appointment Reminder with [Medical Office]
Hi [Name], your [Appointment] with us is on [Date] at [Time].
Reply [Keyword] to confirm.
Prescription Reminder
[Medical Office]: Hi [Name], this is a friendly reminder that it may be time to renew or request a new prescription. Book an appointment: [Website]
Patient experience
You can use 2 Way SMS to open up a line between your healthcare workers and your patients, helping resolve simple health questions conveniently via text.
Hi [Name], this is [Health Professional] from [Medical Office], how can we help? What symptoms are you experiencing?
Deliver health news or tips to patients. For example, send wellness tips for the winter season or ergonomic home office for those that are WFH.
[Medical Office] Tip of the day: Sugary drinks are strongly associated with many health problems. Even fruit juice should be avoided.
Opt-out reply STOP
Checking in with your patients after a procedure is a phenomenal way to demonstrate your ongoing commitment to their wellbeing.
Hi [Name], this is [Health Professional] from [Medical Office]. We wanted to follow up and see how you’re feeling after [Procedure]. Please reply to this text or call us at [Number] if you have any questions or need assistance. We’re available between [Time Slots].
One-time passwords, 2 factor authentication, and security
It’s not uncommon for patients to forget their passwords. Use text messages to help them log in and reset their passwords.
Your one-time password for [Health Portal] is [Generated Password]. Please use this password to log in and reset your password. Valid for 2 hours.
Protecting your patients' privacy should be the utmost importance. Use SMS 2 factor authentication to for an extra layer of security.
Your [Health Portal] 2 factor verification code is: [Generated Code]. Valid for 30mins.
Test notifications
Send test results to your patients to help them save time and potentially eliminate a need for a follow-up appointment. Like the use case above, you can add two-factor authentication for added security.
Hi [Name], your test results are now online on [Health Portal]. Please log in to check your results: [Website]
Promoting products and services
Healthcare practitioners can also use SMS marketing to promote products, services, or deals. For a massage therapist, this may mean making your clients aware of your winter Swedish massage special, while naturopaths can use SMS to promote seasonal herbs.
Feeling neutral? We have a few last-minute Swedish massage specials available. Reserve a spot by calling [Phone Number]
Opt-out reply STOP
[Business Name] - Discount on Supplements!
Use SAVE20 online and get 20% off on all supplements. Now until [Date]: [Website]
Opt-out reply STOP
Business operations and staffing
Help keep things running smoothly to help prevent loss in revenue. Use text messages to manage your team’s shifts by integrating it into your system. Use SMS Keywords and 2 Way SMS to automate shift fulfilment work.
[HR]: Hi team, just doing a daily health check. How’s everyone feeling today? Please reply back with a grinning_face_with_big_eyes or mask.
Shift Opening: We have a shift opening on [Date] at [Time], Reply YES to accept or NO to decline within next 30mins
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