SMS Marketing

Looking to send heartfelt festive cheer that also drives sales? Whether you’re rounding off Black Friday or gearing up for Boxing Day, a well-crafted Christmas SMS can make all the difference.

Below you’ll find 24 ready-to-use Christmas text message templates, designed specifically for ecommerce and retail. They’re concise, campaign-friendly and designed to help you increase engagement, boost sales and leave a lasting impression over the busiest time of the year.

Why send Merry Christmas messages to your customers?

The holiday season is full of noise. A personalised, well-timed SMS can cut through the clutter, strengthen customer loyalty and prompt immediate action.

Benefits of sending Christmas SMS messages:

  • Drive last-minute purchases and seasonal sales

  • Remind customers of important cut-off dates

  • Reinforce brand warmth and loyalty

  • Reduce support tickets with clear holiday updates

  • Boost conversion with limited-time offers

Retail & Ecommerce SMS tips for Christmas

  • Be clear and concise

  • Lead with value or urgency

  • Use first names if you can

  • Add a direct link for action

  • Keep it festive, but on-brand

Customer Appreciation

Make it easy for people to enter your giveaway and display the keyword prominently on your site, in ads, or even on flyers to get more entries.

Merry Christmas [First Name], To say thanks, here's [Discount]% off your next order: [Tracked Link]

Opt-out reply STOP

Hi [First Name], From all of us at [Store Name], wishing you a safe and joyful festive season See you in 2026!

Opt-out reply STOP

Hi [First Name], Thanks for shopping with us this year You’ve helped us grow, and we’re truly grateful.

Opt-out reply STOP

Hi [First Name], Your loyalty means a lot. Enjoy a special 15% off code as our way of saying thanks: FESTIVE15

Opt-out reply STOP

Hi [First Name], It’s the season for giving. A little something from us: free shipping until 24 Dec

Opt-out reply STOP

Last-Minute Offers

Let your audience know that they have entered the competition with an auto-response. This reassures them that their entry has been received and adds some excitement to the experience.

Hi [First Name], Christmas is nearly here! Order today to get your gifts delivered in time Don’t miss out: [Tracked Link]

Opt-out reply STOP

Hi [First Name], Last chance to shop before Christmas! Orders close midnight 21 Dec. Tap here: [Website Link]

Opt-out reply STOP

Hi [First Name], [Store Name] just dropped: 20% off Christmas bestsellers Ends 22 Dec or while stocks last.

Opt-out reply STOP

Hi [First Name], we noticed that you have items left in your cart. Check out now and you could save 10% with SAVE10: [Tracked Link]

Opt-out reply STOP

Hi [First Name], Late night shopping? We’re open online 24/7 and offering [Discount]% off all orders. Ends midnight! [Tracked Link]

Opt-out reply STOP

Boxing Day & Post-Christmas Sales

Limited time offers create a sense of urgency and drive sales. Customers are more likely to make a purchase when they feel like they might miss out. To stay compliant include “Opt-out” option on all messages.

Hi [First Name], Boxing Day starts now Up to [Discount]% off sitewide. While stock lasts! [Tracked Link]

Opt-out reply STOP

Hi [First Name], Missed out? Our biggest clearance of the year is on. Extra [Discount]% off sale items! [Tracked Link]

Opt-out reply STOP

Hi [First Name], Start the new year in style. Fresh arrivals just landed—first look here: [Website Link]

Opt-out reply STOP

Hi [First Name], Our biggest clearance of the year is on. Extra [Discount]% off sale items! [Tracked Link]

Opt-out reply STOP

Hi [First Name], reward yourself with something new Use FESTIVE15 for 15% off today only. [Tracked Link]

Opt-out reply STOP

Shipping & Holiday Updates

A flash sale less than a few days grabs your audience's attention. It may be 24 hour or 48 hour sale.Make sure your customers feel the urgency by highlighting the deal.

Hi [First Name], Holiday delivery cut-off is fast approaching. Order by 20 Dec to get it in time: [Website Link]

Opt-out reply STOP

Hi [First Name], Thank you for shopping with us. Your order is confirmed, and it’ll be shipped soon. Details: [Tracked Link]

Opt-out reply STOP

Hi [First Name], Order updates and tracking info will be sent as usual. Thanks for your patience!

Opt-out reply STOP

Hi [First Name], your package was delivered. Thank you for shopping with us. Save 20% next time you shop with us with SAVE20.

Opt-out reply STOP

Hi [First Name], Have a question? We’re here to help, even over the holidays: [Website Link]

Opt-out reply STOP

Personal Touches & Community

Instore events are a great way to bring traffic to your business. You can engage families by offering prizes and create a memorable experience.

Wishing you a relaxing, joy-filled break, [First Name]. Thanks for being part of our community this year [Website Link]

Opt-out reply STOP

[First Name], your support means the world. We’ve got big things coming in 2026. Stay tuned! [Website Link]

Opt-out reply STOP

Hi [First Name], You've helped us grow in 2025 Here's to more connection next year. We’ll be back 4 Jan! [Website Link]

Opt-out reply STOP

Hi [First Name], We’ll be taking a short break, but we’re already excited for what’s next [Website Link]. See you in the new year!

Opt-out reply STOP

When should you send your Merry Christmas messages?

15–20 December:

  • Great for final shipping reminders, last-minute promos and digital gift ideas.

21–24 December:

  • Perfect for thank you notes, digital cards and personal connection.

26 Dec onwards:

  • Push Boxing Day sales, clearances and new year campaigns.

Send Smarter this Christmas with Kudosity

You don’t need to shout to be heard. Our platform helps retailers create messaging moments that matter—automated, intuitive and optimised for conversion. Schedule Christmas campaigns, trigger reminders, and keep customers in the loop with ease.

Merry Christmas from all of us. Let’s make it memorable.