You’re in the office, waiting for your next client to walk through the door. The clock continues to tick, and it eventually reaches the scheduled appointment time.
You call them and realise that they forgot. On your expense, you both agree to reschedule for another day.
For any appointment-based businesses, a missed appointment is a loss of productivity and revenue. For example, missed appointments cost the US healthcare system over $150 billion per year.
You can charge a no-show fee, but don’t expect your clients to be happy about that. Here’s the most obvious solution: don’t let them forget about you with an SMS reminder. Use these SMS templates to help remind your clients about their appointments or to make reservations.
Appointment Reminders
Template #1
*Character Count: 209 / 2x SMS
Hi [Client], thanks for booking an [Appointment Type] with [Employee Name] on [Date] at [Time].
Please reply [Insert Keyword] to confirm or call us on [number] to reschedule.
Opt-out reply STOP
Template #2
*Character count: 160 / 1x SMS
Reminder - [Company Name]
Hi [Client], this is just a friendly reminder that you have a [Appointment Name] today at [Time].
Opt-out reply STOP
Appointment Confirmations
*Character Count: 153 / 1x SMS
Confirmation from [Company Name]
Thanks for confirming your appointment, we look forward to seeing you soon on [Date] at [Time].
Opt-out reply STOP
Restaurant Reminders
*Character Count: 155 / 1x SMS
Hungry? - [Company Name]
Hey [Client], we’ve got a dish with your name on it. Come in before [Time], and enjoy [Insert Incentive].
Opt-out reply STOP
Template #1 Sample Fill
[Hungry? - Bloated Burgers
Hey Bob, we’ve got a dish with your name on it. Come in before 5pm, and enjoy a 2 for 1 special on any appetiser.
Opt-out reply STOP
Restaurant Reservations
Template #2
*Character Count: 154 / 1x SMS
[Incentive] - [Company Name]
[Client], we know you’re hungry, so make a reservation: [Website Link]
Deal ends [Date] at [Time]
Opt-out reply STOP
Template #2 Sample Fill
$20 Wagyu Steaks - Kobe Kai
Chris, we know you’re hungry, so make a reservation: TapTh.is/link
*Promo ends tonight at 10pm
Opt-out reply STOP
Billing and Collections
Template #1
*Character Count: 148 / 1x SMS
[Company Name]
Hi [Client], this is a friendly reminder about Invoice [number] that’s due on [Date].
View Invoice: [Website Link]
Opt-out reply STOP
Template #1 Sample Fill
ABC Accountants
Hi Matt, this is a friendly reminder about Invoice #12345 that’s due on 30/11/2024.
View Invoice: TapTh.is/link
Opt-out reply STOP
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