MMS messaging built for Australian customers

Send images, video and GIFs to Australian mobiles with Kudosity's MMS service. Direct carrier connections, bulk delivery, API access and AU compliance built in. Start free.

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MMS picks up where SMS leaves off

For Australian businesses already running SMS campaigns, MMS is the next step up. It works alongside bulk SMS and SMS marketing, so you can match the creative to the moment without changing channel or compliance setup.

Grab Attention

A product image, GIF or short video adds intent and recall that plain text can't carry on its own.

Boost Engagement

Visual content consistently outperforms text-only on click-through and dwell time, particularly for promotions and product launches.

Build Brand Recall

Consistent visual branding inside the message makes the campaign part of the customer experience, not just a notification.

How Australian businesses use MMS

Kudosity's bulk MMS service helps Australian brands deliver visually rich communication at scale across marketing, support, events and loyalty.

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Bring promotional moments to life with product photography, teaser video, GIFs and branded creative. MMS slots into your wider SMS stack alongside SMS marketing, SMS alerts and notifications, and SMS for feedback and surveys.

Send branded invitations, run sheets and live event updates. Paired with SMS booking confirmations, MMS keeps event communications clear from RSVP through to wrap, useful for hospitality, sport, conferences and ticketed events across Australia.

When clarity matters (product recalls, service disruptions, weather alerts, schedule changes), MMS lets you include diagrams, maps or branded visuals that an SMS character limit can't carry.

Add visual troubleshooting, how-to walkthroughs and personalised replies. Combined with Kudosity's customer service messaging and conversational AI, it lowers cost-to-serve while improving resolution times.

Drop a QR code into an MMS and let customers redeem in-store or online with a single scan. Useful for in-store retail activations and loyalty programs across Australia.

SMS vs MMS for Australian senders

MMS Services

SMS Integration

Subject title

Up to 20 characters

Message

Up to 1,000 characters

Up to 160 characters

Message Concatenation

Up to 1,280 characters
8x SMS

Custom Sender ID

Yes

Reply Options

Yes

Keywords

Yes

Australian Virtual Mobile Numbers for MMS

+61 4xx xxx xxx

Comprehensive messaging (text and multimedia)

Dedicated Virtual Mobile Number

Yes
*MMS enabled

Yes

2-Way Messaging

Yes

Multimedia Files

MP3, MP4/MPEG4, PNG, JPG, JPEG, GIF

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MMS APIs for Australian developer teams

Build MMS into your applications, customer journeys and back-office systems with Kudosity's developer-ready APIs. Direct routing to Australian carriers, delivery receipts, webhooks and full developer documentation.

Messaging API

Send, receive and automate bulk MMS campaigns using a powerful, flexible API. Learn more through our:

REST API

SMS Gateway

Developer documentation

Personalise MMS for Australian audiences

Kudosity makes it straightforward to personalise and segment MMS so each message lands as relevant. You can:

Tailor multimedia creative by audience segment, region or state.
Use merge fields for first names, product recommendations, booking details or location-aware content.
Build automated journeys combining MMS, SMS and conversational AI.
Pair MMS with SMS marketing and feedback and surveys for stronger CX.

Ready to upgrade your mobile creative? Talk to the team about how MMS fits into your Australian messaging mix.

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FAQs

Most Australian carriers support MMS files between 300 to 600 KB. Keeping files under 500 KB maintains the best deliverability across Telstra, Optus and TPG/Vodafone networks.

Our MMS service supports PNG, JPG, JPEG and GIF for images, MP4 and MPEG4 for video, and MP3 for audio. This range covers most creative needs without forcing customers to download or click out of the message.

Videos are typically 10 to 30 seconds, depending on compression and file size.

Slight differences occur due to device screen sizes, aspect ratios and OS rendering, but content remains fully viewable across Australian devices.

Yes. MMS requires a mobile data connection or Wi-Fi that supports MMS via the recipient's carrier.

The message falls back to an SMS containing a link to the hosted multimedia file, so the message still reaches the recipient.

Yes. Schedule bulk MMS and SMS campaigns for peak engagement periods, including time-zone-aware scheduling for businesses sending across AEST, ACST and AWST.

Yes. Kudosity sends MMS over direct connections to Telstra, Optus and TPG/Vodafone, covering effectively all Australian mobile subscribers. If a device or plan doesn't support MMS, the message falls back to an SMS with a link to the hosted file.

International MMS support varies by carrier. Kudosity's MMS service is optimised for Australian carrier delivery. For sends outside Australia, talk to our team for region-specific guidance.

What our customers say

Within the first 90 minutes, there was a 4x increase in website visitors and sales increased by 59%. What's even more exciting is the significant growth in first-time customers and returning customers.