Rich Messaging is reshaping customer conversations. Ready?
If you’re a marketer or business owner, this free guide provides insights on how to use RCS, WhatsApp Business, and SMS to reach more customers and boost engagement.
Download
2026 The ultimate guide to rich messaging
for Australian Business
What's in the guide
Understanding the messaging landscape
In 2024, businesses around the world sent 2.84 trillion A2P SMS messages.
Drivers of RCS Business Messaging Market Growth
RCS offers a richer, more interactive messaging experience than SMS.
Preparing Australian businesses for RCS
While Australia’s RCS market is still in its early stages, the global trends and research provide a valuable roadmap.
WhatsApp Business
WhatsApp Business API (WAB API) is a tool that allows businesses to engage with more customers at scale on WhatsApp.
Preparing for Privacy reforms
The Privacy Act 1988 has officially undergone significant reforms with the passage of the Privacy and Other Legislation Amendment Bill 2024.
How does AI impact RCS messaging
While RCS is a communication tool with advanced functionality, utilising Artificial Intelligence (AI) can further enhance its effectiveness.
Over 73% of business messaging revenue will come from rich channels like WhatsApp and RCS
As Australian businesses prepare for the future of messaging, staying ahead of the evolving landscape will be key to preparing for RCS business messaging and other emerging communication technologies

Ready to start a better conversation?
Kudosity makes messaging simple, smart and more human. We're looking for partners to explore the benefits of RCS, WhatsApp and Viber.
Our API-first architecture makes it easy to integrate your existing systems.
Step One: Register
Complete the form below to register your interest.
Step Two: Accept
If successful you’ll receive an email inviting you to participate, along with further instructions.
Step Three: Test
As carriers enable RCS in each region, you’ll have exclusive access to test.
Resources
Learn how other businesses are using channels like RCS Business Messaging and WhatsApp Business to better engage and convert.





