Responsys SMS
Oracle Reponsys is a cloud-based marketing automation platform,
designed to help businesses create, execute and manage
cross-channel marketing campaigns.
About Reponsys SMS Integration
The Responsys SMS integration enhances your marketing and customer engagement campaigns,
ensuring you have consistent messaging across multiple channels and providing a seamless
experience. Increase campaign performance and revenue by using your Responsys data to
coordinate enriched behavioural campaigns.
Send and receive SMS messages.
Preview, proof and launch SMS campaigns.
Define and edit keywords to set automated responses.
Supports 2-Way SMS.
Segment your campaigns with your Responsys behavioural data.
Save time with Responsys SMS templates.
- Send SMS from Responsys
- Automated SMS campaigns
- Personalise your SMS
FAQs
The Responsys SMS integration enhances your marketing and customer engagement campaigns, ensuring you have
consistent messaging across multiple channels and providing a seamless experience.
What features does the SMS integration with Oracle Responsys offer?
With the Responsys SMS integration you can design and automate customer journeys in Reponsys, with SMS delivered over a secure API connection to Kudosity. This let's you manage your multi-channel marketing campaigns in Responsys, leveraging rich customer data for advanced segmentation and personalisation.
How can integrating SMS with Responsys improve customer engagement and marketing campaigns?
SMS for Responsys enhances your multi-channel marketing campaigns by offering immediacy and increased customer engagement, with 98% of customers reading an SMS within 3 minutes of opening. Including SMS in your Responsys campaigns ensures you have seamless, consistent messaging across all of your channels.
What technical requirements are needed to integrate SMS with Responsys?
To integrate SMS with Responsys you need an active Responsys license and Kudosity account. During the configuration you'll need to setup your API key and secret in Kudosity, which will be copied to Responsys.
What compliance measures should be considered when sending SMS from Responsys?
When using SMS, businesses must adhere to local regulations regarding privacy. Meeting these policies means obtaining consent from customers, providing clear opt-out instructions, and securely handling customer data. Our team can help you navigate this complex and ever-changing regulatory environment.
Can the Oracle Responsys SMS integration connect with Eloqua?
Our Responsys SMS integration doesn't interact directly with Eloqua objects. We've developed a separate Eloqua SMS integration which connects directly to Responsys and its objects.